Dwij is a brand that came to life to contribute to an eco-friendly future. Soumya Kalluri’s engineering background and deep research on environmental impact led her to create a brand where waste can find a second life. Dwij revives unused jeans, PET felt fabrics and other industrial waste, creating long-lasting and aesthetic products that can be used in every aspect of daily life.
Each product is an important symbol of once-waste or abandoned materials taking on a functional and aesthetic form.
Dwij’s aim is to take a stand against fashion and consumer culture and to make a more sustainable and minimal lifestyle the norm. All products are produced in their workshops with the magnificent handiwork of the team.
Upcycles
Sustainable Fashion: Repurposing Old Jeans | Sowmya Kalluri